I am beginning to feel a little old. New things keep popping up on the web, you know, like Instachat and Snapgram – or something like that. I remember the web in the days before… brace yourself, the days before Google. The days of directories, Lycos,...
Google Search Console is an indispensable tool for SEO professionals and Webmasters alike. To make use of this tool, however, you have to connect your website with the Search Console. While you don’t have to be a programmer to accomplish this, it might be...
Sir, Your CTA is DOA. A CTA is a bad thing to mess up. Mess up your CTA, and you won’t be getting the best results possible from your marketing efforts. What’s a “CTA”, you may ask? In short, it’s your “Call To Action”...
Change is the Only Constant Change is the only constant, so they say. And that holds true in the world of social media. LinkedIn, one of the older social media outlets, has recently rolled out some changes to their user interface. And as is typical of most changes,...
Google Analytics is the most common tool available to measure your website’s Key Performance Indicators (KPI), something we always urge our workshop students to pay close attention to. No wonder. GA is free, powerful, and, at a basic level, easy to use. As a...
SEO is Challenging Enough, Try it When Things are Always Changing Changes are constantly occurring in the world of SEO and digital marketing. Moz publishes a widely watched list of known Google SEO algorithm updates here, and they show 10 announced or suspected...
What Comes to Your Mind When You Read “SEO”? Confusion? Overwhelm? Despair? If that sounds familiar, and you want to eliminate those bad SEO vibes, you need to read on… Ever find yourself wandering (and wondering!) through all the SEO information on...
Recently Google severely limited the information reported by the “Keyword Suggestion” tool that has been included in their AdWords Keyword Planner. SEO and digital marketers were outraged and disappointed that the keyword research tool they relied on to...
Who better to consult with you on your digital marketing than the folks who’ve been teaching SEO to students around the world for more than a decade? We’re coming up hard on 2017. Time doesn’t just fly, it’s supersonic! Here I am starting my...
Black Friday and Cyber Monday savings? Certainly! The Search Engine Academy has a great offer for you. Whether it’s for you, or the aspiring SEO/SEM person in your circles, you can get 20% off ANY of our SEO Workshops. Our SEO Workshops are perfectly designed...
