What’s in the Blog?
Search Engine Academy News, SEO Updates, Useful How-To Articles
Do You Have An Inbound Marketing Strategy To Attract Your Ideal Audience?
Inbound Marketing Strategy - What Is It? Inbound marketing is an approach used by businesses to build brand awareness and attract customers to the...
Popular Tactics That Use Psychology In Marketing
Any marketer worth his value in sales will tell you that it's all about getting potential customers to spend their money on your products. And yes,...
5 Effective Methods of Lead Generation for Small Business
The vast majority of businesses fail within the first few years, and there are plenty of reasons why this could happen. Think, for instance, a lack...
Video: Using Google Search Console to find Non-Performing Website Pages
How do you know what pages are poor performers with no potential? One terrific tool is the Performance Report in Google Search Console. In this...
Google My Business Call History
In this post: What Google My Business Call History is How to get it enabled What’s behind the Calls menu item in the Google My Business dashboard...
What are Core Web Vitals?
Google is always creating chaos with its algorithm updates. This time, it's the Core Web Vitals that’s created a buzz in the webmaster and SEO...
RankMath : My Favourite WordPress SEO Plugin
RankMath has seen an incredible surge in popularity as an all-round WordPress SEO plugin. And that makes total sense! The plugin offers a better...
Mentoring: An SEO Training Feature to Help You Nail the Landing
SEO Mentoring Can Make the Difference I remember the challenge I faced when learning how to program back in my early pre-internet technology days. I...
SEO Training Just got Fresher
We all know the problem with digital marketing, search engine optimization, and the 1001 sub fields associated with promoting a business website...
Staying SEO Strong in Google Search Results – What You Need to Focus On
If your business went from being profitable to being a money loser because you just lost 25% of your search traffic, it’s hard not to conclude that something is damn wrong with a lot of your pages.
Who Does SEO? Google, That’s Who!
“We as a company spend a lot of time thinking about search engine optimization, or SEO.” That telling statement is from a fairly recent blog post by...
John Alexander, RIP
Updated 9/21/18 For those of you who knew John or Marlene, or who were blessed by what John did in his life, here's your chance to honor his memory...
General Data Protection Regulation and Google Analytics (Video)
Those clever chaps at Google are at it again, filling our in-boxes with emails talking about General Data Protection Regulation (GDPR) and their own...
SEO As A Multi-Disciplinary Practice
Search Engine Optimization, or SEO, sounds pretty niche-specific, doesn’t it? If you’re a business administration person, it might sound as...
The Circle of Life and YouTube
If you have any vested interest in YouTube advertising or publishing through YouTube, you've undoubtedly heard of the enormous advertiser boycott...
Use Hotjar For Analytics and Feedback
Hotjar provides you with various information regarding the visitors on your website or mobile application. It’s a well known powerful solution, that...
Website Usability Issue So Bad it Violates Google’s Adwords Policy
https://youtu.be/lmjVnZqmF8I?rel=0 Here is the transcript: Hi & welcome to this brief, In a Nutshell Video, on Website Usability. Today’s video...
A Graphical History of Search Engines
I am beginning to feel a little old. New things keep popping up on the web, you know, like Instachat and Snapgram - or something like that. I...
How to Verify Website Ownership in Google Search Console
Google Search Console is an indispensable tool for SEO professionals and Webmasters alike. To make use of this tool,...
How to Completely Mess Up Your CTA
Sir, Your CTA is DOA. A CTA is a bad thing to mess up. Mess up your CTA, and you won't...
