Let’s start with a look at how Wordtracker’s Keyword Research filters can help us tap into some quick observations on search phrase usage. To review my previous keyword research article, see this page.
First we want to dip into the “quick research” tab and explore some natural phrasing that might reveal our audience’s interests. For this session, we’ll use Wordtracker data and select the US data with the option for “Exact keyword inside a search term” selected.
Be sure to toggle on the search for including plurals.
Next, we choose a target subject using a generic root word and the word for this today, I have chosen the singular term “Theory.” When we click the Search button to initiate the research with no filters applied. Here are the keyword research results sorted by volume:
1. Obsolete medical theories has been searched 815 times over 365 days. Competition metric is fairly low at 28 and out of a KEI score from 0 to 100, this phrase is fairly high at 74.1.
2. conspiracy theories comes in with 715 searches with Competition at 74 (out of 100) and KEI is low at 41.2
3. big band theory comes in with 649 searches and a competition score of 56 and a KEI of 49.4.
With these types of observations, we begin to get a feel for what types of theories people are searching for as well as the popularity and compete factor and KEI score for each phrase. Other phrases include subjects like:
- theory of evolution
- charles darwin theory of evolution
- chaos theory
- economic theories
- game theory
- music theory
- and the list goes on and on revealing which subjects are being sought out along with metrics to give a feel for how hard or easy the organic SEO may be comparing the competition scores and KEI scores for each phrase.
Next, let’s experiment with one of Wordtracker’s filters by choosing to swith from keyword to the question filter and hit the apply button. The result of this, toggles on all results that reveal the root word “theory” within questioning dialog.
Here are some of the keyword research observations now:
- what are the differences between piaget s theory and erikson s theory with a volume of 462 searches and a compete score of 15 (very low) and a KEI of 87.5 (High)
(This begins to tell us of the exact phrasing users are searching for.) - how would economic theory suggest that a pollution problem is tackled?
- what is political theory
- what is decision theory
- nursing theory that help nursing practice
Obviously, people are asking search engines some pretty interesting questions. Here are a few more that are quite telling.
- theories of why digital tv was forced on the u.s.a.
- theory this site uses keywordluv -comments are closed
- what are the differences between piaget’s theory and erikson s theory
- how can information processing theory relate on a job?
- how credible is quantum jumping theory
- and of course the list goes on and on.
Other things you may do to help you dig deeper. You can click on the link at the top of the page that says either:
100 per page or 1000 per page.
When choosing 1000 per page, now we have a total of 2,000 keywords per page.
Then you can select the related search tab, enter the original word “theory” and you get a list of phrases that are also related.
Check out our list of Search Engine Academy upcoming dates.
Great information. Lucky me I recently found your site by
accident (stumbleupon). I’ve saved it for later!
Wow, what a powerful tool. This is rellay helpful for me now as I start the task to doing SEO on my blogs and sites.Thanks and I share this tip with others.When will you be posting something about wordpress membership plugins?
So happy you found these observations helpful. Thanks for dropping a comment to me.
Best wishes,
John Alexander
That is really attention-grabbing, You are a very professional blogger.
I’ve joined your rss feed and look forward to in quest of extra of your excellent post. Also, I have shared your web site in my social networks
Thanks so much. I’m glad you found it helpful.
Best regards,
John Alexander
I like the valuable info you provide in your articles.
I’ll bookmark your weblog and check again here regularly. I am quite certain I will learn many new stuff right here! Good luck for the next!
Highly descriptive blog, I loved that bit. Will there be a part 2?
I am continually writing about keyword research, so please stay tuned!
Best regards,
John Alexander
Keyword Research is not a piece of cake but try to make it easy for us so Thanks.
You’re very welcome.
Best wishes,
John Alexander
Very informative article. I’m so thankful I found it :). Thank you for sharing.
Thank you for your comment Anne,
Wishing you the very best,
John Alexander
That is a really good tip especially to those new to the blogosphere.
Simple but very accurate info Thanks for sharing this one.
A must read article!
Thank you Roberto,
I’m so glad you found it helpful!
Best wishes,
John Alexander
Thanks for finally talking about >Keyword Research Observations Using Wordtracker
You are most welcome, Tomas.
I’ll be writing more observations for you to think about in the future.
Best wishes,
John Alexander
Greate post. Keep posting such kind of info on your
site. Im really impressed by your blog.
Thanks for sharing your thoughts about kei.
Regards
Thank you Kristina. I’m glad you are finding these posts helpful.
Best wishes,
John Alexander
First off I want to say great blog! I had a quick question in which I’d like to ask if you do not mind. I was interested to know how you center yourself and clear your mind prior to writing. I have had a tough time clearing my thoughts in getting my ideas out there. I truly do take pleasure in writing but it just seems like the first 10 to 15 minutes are wasted just trying to figure out how to begin. Any recommendations or hints? Thank you!
Hi Emile,
Thanks for stopping by and for your kind comment.
You need a few tips to get over that initial feeling of writers block, do you. Relax, you are not alone. There are lots of folks who struggle with getting a new article started so I’ll share a few tips that work for me. When we write, we are actually trying to create something helpful, useful and engaging to readers, right? So if you are feeling stalled in the first few minutes, try starting out by simply writing down a few important points that you’d like your content to communicate. Obviously, if we think to hard about things like sentence structure, spelling and grammar or trying to compose a perfect reading article right from the start, it is easy to get distracted. Sometimes people get into writing and the thoughts come together quickly (you”re on a roll) so just keep writing. Don’t stop to correct or reword anything. Let your thoughts flow freely without being afraid of making a mistake.
Remember, if you are stuck, it is a lot easier to scribble down your important points first without trying to compose.
Every article or story can be restructured once you have established the important points. Every story needs a beginning, a middle and an ending to bring it in a full circle. How else can you release your creativity? I wrote a book review a while ago on a book called “Accidental Genious” written by Mark Levey on what he calls “Free Writing.” You should pick a copy up at the local book store. Excellent read on releasing your creativity.
Other ideas you can try…
Sometimes I start with simply a Title or Headline and once I have an idea, it’s built out from there. Another interesting thing you can do in story writing, is start with the ending and work backwards. If you get stuck midway, remember to include some illustrative examples to further flesh out the readers understanding. People tend to like seeing examples or see things from a different perspective than normal. Think about your story “highlights” or as we like to call them, “aha” moments. This won’t always be possible, but remember to ask yourself along the way, am only just I taking a standard approach or is there a completely different way of looking at the situation you’re writing about.
One thing that is desperately missing in our society today is the element of being original and creative. Just think about all the blockbuster new movies that are coming out. Now, mentally eliminate every movie from the list that is not a sequal, an old story retold or something that has been done before.
That’s what I mean about creativity in your writing. Your unique point of view is always what your readers care about so creativity and a fresh approach can take you along way. Since I don’t really know you to well personally, this last tip will sound strange maybe, but it is the truth and it has worked a long time for me now. When I feel really stuck or feel that my creativity is just not functioning, I pray and ask God to help me see things differently. Somehow, He is always bringing new creative thoughts and ideas to me and I guess that’s not so strange if you believe that He is the ultimate Creator.
Thanks again for writing and I hope you are enouraged mightily as you walk the writer’s journey!
Highest regards,
John Alexander
Hi there, I check your blogs daily. Your story-telling style is witty, keep it up!
Thanks so much Stacy,
I appreciate you dropping in to read our posts. I’ll have more new posts
coming very shortly, so stay tuned. You’re always welcome here.
Best wishes,
John Alexander
Good article. I absolutely love this site. Keep writing!
Hi Ervin,
Thanks for dropping by the Search Engine Academy.
Tip 1. The number one tip before you begin Blogging is to determine what the purpose of your Blog will be. Every blog needs a purpose for existing.
2. Write content that you enjoy writing about and topic that you are passionate about. That way, you’ll never run dry of ideas for content.
3. Make your blog posts consistent. Blogs that update with lots of fresh posts become quite a bit busier than ones that rarely add anything new.
4. Take time to respond to your subscribers when they are thoughtful enough to leave you a message.
5. Blogging with active comments enabled allow for conversation trails and they can take on a living breathing life of their own.
I wish you the best of luck on your Blogging journey and much success to you.
Highest regards,
John Alexander
Founder and Director of Training
http://SearchEngineAcademy.com
Come Discover A Whole Powerful New SEO Within You.
Currently it appears like Movable Type is the preferred blogging platform out there right
now. (from what I’ve read) Is that what you’re using on your blog?
excellent publish, very informative. I ponder why the opposite specialists of this sector do
not understand this. You must continue your writing. I am sure, you’ve a huge readers’ base already!
I’ve been using keyword tool all my life but now they change it to keyword planner is difficult for me to know the exact match search. maybe it’s the time now to try wordtracker. thanks for sharing anyway.
Is there also a blogpost out there, which test all of the wordtracker tools? This would be interesting to see…