If you thought Facebook was not that big of a deal for your business – think again. If you have a business, it should also be on Facebook. Facebook has over 700 million accounts and is still growing every second. Why not leverage an opportunity to get in front of more of your target audience?
What is a Business Facebook Page? How is it different from a Personal Page?
So how is a business page different from that of a personal page? This is what Facebook has to say. “Profiles (timelines) represent individuals and must be held under an individual name, while Pages allow an organization, business, celebrity, or band to maintain a professional presence on Facebook.”
You may only create Facebook Pages to represent real organizations of which you are an authorized representative.
In addition, Facebook Pages are managed by admins who have personal Facebook profiles (timelines). Pages are not separate Facebook accounts, and do not have separate login information from a profile (timeline). They are merely different entities on your site, similar to how Groups and Events function.
Once you have set up a Page within your profile (timeline), you may add other admins to help you manage this Page. People who choose to connect to your Page won’t be able to see that you are the Page admin or have any access to your personal account.
Now with that said, follow the steps below to create your business Facebook page.
1. Go To https://www.facebook.com/pages/create.php to begin setting up your business page. You will see six options; most businesses will select the second option titled “Company, Organization or Institution.”
2. Now follow the instructions, and Facebook will walk you through the rest of your setups to create your business or company Facebook page.
If you need help or have any questions click on the link below to get answers from Facebook personnel. http://www.facebook.com/help/?faq=12320#!/help/?page=175
Don’t forget that business Facebook pages will help your website rankings when it comes to Search Engine Optimization, link building and your internet marketing.
Search Engine Academy teaches you more social media, along with keyword research, writing content for the web, advanced search engine optimization (SEO) techniques and other subjects to make you the best SEO specialist you can be. Take a look at our SEO training schedule or locations to see how convenient it is for you to get SEO trained and certified through Search Engine Academy.