![The [Search Engine] Sky is Falling! Does ChatGPT Mean the Twilight of Google?](https://www.searchengineacademy.com/wp-content/uploads/google-killer-headlines-1080x675.webp)
by Ross Barefoot | Feb 18, 2023 | News, Search Trends, SEO |
A week or so ago Barry Schwartz, aka @RustyBrick, summed the current mood among many SEO’s with nice parody: “Code Red…Google’s dead…what’re we gonna do…everybody’s panicking.” (Quick tip: if you’re serious... 
by Josiah Barefoot | Feb 14, 2023 | Content Marketing, SEO, SEO 101 |
Google is constantly changing its algorithms, but creating content that survives them requires an understanding of their quality control team’s priorities. Learning who the Google quality raters are and what they look for increases the probability of a higher ranking... 
by Sue Cooper | Apr 26, 2021 | SEO |
Google is always creating chaos with its algorithm updates. This time, it’s the Core Web Vitals that’s created a buzz in the webmaster and SEO communities. Core Web Vitals bring a concrete way of measuring one of the most valuable web signals – User... 
by Ross Barefoot | Aug 11, 2019 | Content Marketing, Search Engine Optimization Training, SEO |
SEO and Google: Why We are on Edge It’s been a wild year in the Google-verse. If you follow some of the most diligent SEO reports, such as Marie Haynes and Barry Schwarz, you know how hard it is to keep up. It seems as if every week Barry and Marie mention... 
by Ross Barefoot | May 22, 2019 | Misc, Online SEO Training, Search Engine Optimization Training, SEO, Workshops |
What SEO Does for Google “We as a company spend a lot of time thinking about search engine optimization, or SEO.” That telling statement is from a fairly recent blog post by Sean O’Keefe. He is a data scientist at Google and wrote about how Google markets its own... 
by Ross Barefoot | Sep 12, 2018 | News, Search Engine Optimization Training, SEO |
Updated 9/21/18 For those of you who knew John or Marlene, or who were blessed by what John did in his life, here’s your chance to honor his memory in a practical way that will, in turn, be a blessing. Please consider this prayerfully....