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Online Marketing and SEO 101: Searcher Intent

Online Marketing and SEO 101: Searcher Intent

by Josiah Barefoot | Apr 13, 2023 | Search Engine Optimization Training, SEO 101 | 0 comments

It’s tempting for SEO beginners to simplify by finding a set of popular phrases and haphazardly implementing them into their content. However, good optimization doesn’t come from merely attempting to game Google’s algorithms but from a place of empathy for your...
The CEO of Search Engine Academy Interviews a Rising LLM Star

The CEO of Search Engine Academy Interviews a Rising LLM Star

by Ross Barefoot | Feb 4, 2023 | Search Engine Optimization Training | 1 comment

It’s hard to miss the buzz around ChatGPT, the “AI” chatbot introduced by Open AI late last year. It has made headlines in mainstream media around the world for its ability to engage in humanlike conversation and provide insightful answers to many...
Video: Google Search Console Training – Find Non-Performing Website Pages

Video: Google Search Console Training – Find Non-Performing Website Pages

by Ross Barefoot | Oct 15, 2021 | Content Marketing, Google Search Console, How-to, Search Engine Optimization Training | 0 comments

How does Google Search Console help you find poor performing pages with no potential? One terrific tool is the Performance Report in Google Search Console, (formerly known as Google Webmaster Tools). As you are most likely aware, many of the pages on your site are not...

Google My Business Call History

by Nick Anson | Sep 15, 2021 | Search Engine Optimization Training | 0 comments

In this post: What Google My Business Call History is How to get it enabled What’s behind the Calls menu item in the Google My Business dashboard What the user experience is like for your Google My Business callers What the user experience is like for you and your...
SEO Mentoring is the Boost You Need

SEO Mentoring is the Boost You Need

by Ross Barefoot | Mar 20, 2021 | Search Engine Optimization Training, SEO Consulting, SEO Training, Workshops | 0 comments

An SEO Mentor Can Make the Difference I remember the challenge I faced when learning how to program back in my early pre-internet technology days. I decided to teach myself how to code to write programs to run our family business. I didn’t know enough to know...
SEO Training Just got Fresher

SEO Training Just got Fresher

by Ross Barefoot | Mar 15, 2021 | Online SEO Training, Search Engine Optimization Training, SEO Training, Subscription Based Training - SBT, Training as a Service - TaaS | 0 comments

We all know the problem with digital marketing, search engine optimization, and the 1001 sub fields associated with promoting a business website online: Just when you think your knowledge is up to date, Google, Facebook, or whoever changes the rules and Bam!...
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  • The Quality Raters, Google’s Featured SERP Results, and You
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