by Ross Barefoot | Sep 19, 2020 | Google My Business, Local Search, Search Engine Optimization Training |
Wow! So much has changed with Google My Business over the last few years… What started as a fairly simple, if clunky, tool to allow local businesses to update Google about their basic information has morphed into another one of Google’s Mega-platforms....
by Ross Barefoot | Aug 11, 2019 | Content Marketing, Search Engine Optimization Training, SEO |
Google’s Changes Have Every SEO on Edge It’s been a wild year in the Google-verse. If you follow some of the most diligent SEO reports, such as Marie Haynes and Barry Schwarz, you know how hard it is to keep up. It seems as if every week Barry and Marie...
by Ross Barefoot | May 22, 2019 | Misc, Online SEO Training, Search Engine Optimization Training, SEO, Workshops |
“We as a company spend a lot of time thinking about search engine optimization, or SEO.” That telling statement is from a fairly recent blog post by Googler Sean O’Keefe. O’Keefe is a data scientist at Google and wrote about how Google markets its own websites to,...
by Ross Barefoot | Sep 12, 2018 | News, Search Engine Optimization Training, SEO |
Updated 9/21/18 For those of you who knew John or Marlene, or who were blessed by what John did in his life, here’s your chance to honor his memory in a practical way that will, in turn, be a blessing. Please consider this prayerfully....
by Ross Barefoot | Apr 15, 2018 | Search Engine Optimization Training |
Those clever chaps at Google are at it again, filling our in-boxes with emails talking about General Data Protection Regulation (GDPR) and their own Google Analytics Data Retention. There’s a whole lot of techno-privacy babble going on, and so it was our job to...
by Ross Barefoot | May 16, 2017 | Search Engine Optimization Training |
Search Engine Optimization, or SEO, sounds pretty niche-specific, doesn’t it? If you’re a business administration person, it might sound as specialized as it is obscure. SEO is like “front-end user interface developer”: techy and incomprehensible at the same time....