Internet Marketing – Using The Power of A Benefit Matrix in Your Sales Copy

If you have ever attended one of our Search Engine Academy SEO training classes before, you’ll know the importance of compelling your readers to respond by using a bulleted list of benefits within your Web copy. Today, I thought I’d review with you the the...

I Got My Start In SEO Because Of A Cat

How are you all doing today, my wonderful SEO warriors? I want to share a story with you about how I got started in this crazy SEO business. It all started with a little black cat named Scout. We rescued her from the old Lorton, Virginia Reformatory. This was a prison...