by John Alexander | Mar 15, 2016 | Content Marketing |
One of the seemingly biggest obstacles for some people seems to be a concern over how difficult it is to write useful, compelling Web copy. In all of the various SEO Workshops that I have taught over the years, there is usually at least one person in class who... 
by Barry Byers | Feb 19, 2016 | Content Marketing |
Internet Marketing for your online business continues to change year by year. Keep in mind that these days, you need to not follow the rules that applied even just five years ago. The days of mass marketing messages are long over. Online users are often busy people... 
by Ross Barefoot | Nov 20, 2015 | Content Marketing, Insights for Search, News, Search Engine Optimization Training, SEO |
If you know what my headline is talking about I’m going to save you the suspense. This post links to the recently released, hush-hush, spiffy new, 2015 Google Quality Rating Guidelines in PDF format, with extra chrome. Except Google is no longer trying to keep... 
by John Alexander | Nov 13, 2015 | Content Marketing, Keyword Research |
How To Raise Your Creative Edge For Exploring Hot Topical Niches From time to time when you are doing your keyword research, you probably come across some very “hot” or busy trends. What I want to share with you today is an easy way that you can begin... 
by John Alexander | Oct 16, 2015 | Content Marketing |
By now you have likely understood that one of the most important elements in writing more engaging copy, is the focus that most writers place on creating a catchy headline. Here are 8 techniques that professional writers use: 1. The Numbered Headline This is where you... 
by Sue Cooper | Sep 15, 2015 | Blogging, Content Marketing |
To blog or not to blog? We have all seen them. The bloggers that have countless followers, millions of dollars in the bank and companies throwing products at them, all for a post a week about high street fashion written from the comfort of their own sofas. Or so we...