If you have any vested interest in YouTube advertising or publishing through YouTube, you’ve undoubtedly heard of the enormous advertiser boycott hitting the platform, lovingly dubbed “The Adpocalypse.” Over 250 major brands, such as Pepsi, Walmart,...
I am beginning to feel a little old. New things keep popping up on the web, you know, like Instachat and Snapgram – or something like that. I remember the web in the days before… brace yourself, the days before Google. The days of directories, Lycos,...
Google Search Console is an indispensable tool for SEO professionals and Webmasters alike. To make use of this tool, however, you have to connect your website with the Search Console. While you don’t have to be a programmer to accomplish this, it might be...
Sir, Your CTA is DOA. A CTA is a bad thing to mess up. Mess up your CTA, and you won’t be getting the best results possible from your marketing efforts. What’s a “CTA”, you may ask? In short, it’s your “Call To Action”...
Change is the Only Constant Change is the only constant, so they say. And that holds true in the world of social media. LinkedIn, one of the older social media outlets, has recently rolled out some changes to their user interface. And as is typical of most changes,...
What Comes to Your Mind When You Read “SEO”? Confusion? Overwhelm? Despair? If that sounds familiar, and you want to eliminate those bad SEO vibes, you need to read on… Ever find yourself wandering (and wondering!) through all the SEO information on...
Recently Google severely limited the information reported by the “Keyword Suggestion” tool that has been included in their AdWords Keyword Planner (now known as Google Ads). SEO professionals and digital marketers were outraged and disappointed that the...
Black Friday and Cyber Monday savings? Certainly! The Search Engine Academy has a great offer for you. Whether it’s for you, or the aspiring SEO/SEM person in your circles, you can get 20% off ANY of our SEO Workshops. Our SEO Workshops are perfectly designed...
Keeping up to date with all the SEO trends and algorithm changes? SEO is a fast paced environment, so don’t feel bad if you can’t answer that question with a resounding “Yes.” Keeping your SEO training up to date can be, to say the least,...