The Search Engine Academy was founded in 1999 by John Alexander and Robin Nobles. Previous to 2002, John Alexander was hired by a large franchise to train Internet Consultants with SEO skills. He trained small groups of business people from over 80 different countries.

John first met Robin at a SES Conference in San Francisco and later they partnered to conduct the very first hands-on SEO Workshop.

The Search Engine Academy was modeled after our first few SEO workshops, which first began in San Antonio, Texas in January 2002. After realizing the need for quality SEO training, and because of the format of the smaller group classes, we realized the need to have training Associates, and that's how Search Engine Academy got started.

Robin Nobles retired from the SEO industry and the country in 2011.

About John Alexander

John Alexander is Director of Training and Education for Search Engine Academy workshops. With expertise in behaviorally related keyword research, SEO skills and lateral thinking strategies. John is author of the e-book called Keyword Forensics and has taught hundreds of small groups of students and business owners from over 87 different countries worldwide.

John also assists business owners as SEO clients helping them to gain the advantage of top organic rankings in Google and the other search engines.

John has been speaker at sessions for the Search Engine Strategies Conferences and has written many articles for popular publications such as Search Engine Guide, Pandia Search Central, Webmaster Magazine and REALTORS.org to name a few.